New Products

Designed for convenience and durability, this affordable sturdy wire crate is ideal for home use, travel, or training. Available in four sizes.

All your favourites are back this year, including doggie donuts, white crackles, Christmas trees, and sparkle bones. Available in bulk packs and gift boxes.

HugSmart, a family-run business since 1985, creates stylish and safe pet toys for today’s pet parents. Designed in Canada and exclusive to Southern Pet.

Buffalo suede Christmas dog toys, that are durable, adorable, and 100% compostable.

The FURminator® Hair Collection Tool removes embedded pet hair from clothing, furniture and fabrics and quickly collects pet hair for easy clean-up.

All Breeds Total Wellbeing delivers optimal nutrition for Australian pets by combining global science with local expertise. Launching with an introductory offer; save $20.00 per bag.

Treat your pup with the Blackdog Christmas Stocking. Contains 15 assorted Australian made treats, including favourites like chicken breast, roo sticks, and beef liver.

Stylish Christmas accessories, but only for doggos that avoided Santa’s naughty list! The range features bow ties, collars and harnesses in various sizes, poop bags, and dog leads.

The first of our Christmas 2025 range has arrived! We’re starting with three new Zippy Paws and Snuggle Pals designs, but much, MUCH more is coming in October.